Modern Mediasphere™ Professional Development Series:
Social Media

This program is designed to build your staff’s skills in strategizing social media client programs, implementing social media tactics and incorporating the unique ethical norms of social media.

 

These professional development courses are specifically designed to address the needs of public relations, marketing and creative organizations.

 

Social media is taking a powerful place in the practice of professional communications.

This demands new competencies and skills for your professionals who are on the front lines

Modern Mediasphere™ courses develop competency in social media while building priceless institutional memory around its best practices and implementation.

 

Our professional development courses are not focused on the “how-to” of the technologies of social media, although using social media is tightly integrated with all courses.  These course are focused on understanding the impacts of social media on both audiences and communications practices so that learners may become competent at:

• Recognizing and incorporating social media opportunities for client programs
• Strategizing successful social media programs
• Executing social media using best practices and accepted ethical guidelines or regulations
• Gaining skills at finding and engaging various audiences within social media environments
• Managing reputations, feedback loops and social media connections

 

During every Modern Mediasphere™ course your staff will be actively using social media to with the outcome of a living resource for your organization.

 

Contact Us to Schedule Training

This program of courses is for those organizations that are committed to new media as a way of doing business, connecting with consumers, and engaging in modern media practices.

 

 

FACILITIES

Modern Mediasphere™ courses may be held in-house at your facility, or your team members may come to one of our conveniently located facilities.  We have access to computer-equipped corporate training facilities throughout the United States, in nearly every major city.

 

Course	Course Fee	Per person	Options
Executive and Team Briefing: Social Media	$3000 ½ day   $5000 full-day	na	na
Social Media Strategies for Communicators Three-part series	$6800	>10: $900/person 11 -20: $600/person   < 20: special pricing available	Multiple course pricing packages available.
Professional Ethics in Virtual Spaces Two-part series	$5500	>10: $650/person 11-20: $450   < 20: special pricing available	May be configured as a one-day course.   Multiple course pricing packages available.
Social Media Relations Two-part series	$5500	>10:   $600/person 11-20: $400/person   < 20: special pricing available	May be configured as a one-day course.   Multiple course pricing packages available.
Social Media for Crisis Communications Two-part series	$7000	>10: $650/person 11-20: $450/person   < 20: special pricing available	Multiple course pricing packages available
Public Affairs in Social Media Environments One-day course	$3800	>10: $300/person 11-20: $200/person   < 20: special pricing available	Multiple course pricing packages available
Social Media in Financial Sector Communications One-day course	$3800	>10: $300/person 11-20: $200/person   < 20: special pricing available	Multiple course pricing packages available
Social Media Applications and Considerations for the Healthcare Industry One-day course	$3800	>10: $300/person 11-20: $200/person   < 20: special pricing available	Multiple course pricing packages available

 

Contact Us to Schedule Training

 

For large-scale training requirements, we offer annual contracts and custom volume-course packages.